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More people have used the Internet to participate in an online group than to read news or even to buy something. Online social networks have enjoyed phenomenal growth in recent years, and every major internet portal now offers some kind of social networking or blogging tool to its users. But these tools are not just recreational — they are rapidly becoming essential tools for business. They are part of a “social media” toolkit that includes blogs, relationship capital management software,

More people have used the Internet to participate in an online group than to read news or even to buy something. Online social networks have enjoyed phenomenal growth in recent years, and every major internet portal now offers some kind of social networking or blogging tool to its users. But these tools are not just recreational — they are rapidly becoming essential tools for business. They are part of a “social media” toolkit that includes blogs, relationship capital management software,